Paid Marketing Associate (m/f/d)

Temporary, Full-time · Berlin

Life at Smoobu

At Smoobu, we are building more than just software. We empower everyday people to become successful entrepreneurs by helping them manage their vacation rentals simply and efficiently. Our platform supports over 100,000 properties in 120+ countries, enabling hosts to grow their businesses confidently and efficiently.

That kind of impact doesn’t come from playing it safe; it comes from people who take ownership, act purposefully, and work together to make things happen.

How you will contribute to our success

This is a 1-year fixed-term position to cover parental leave.

Join Smoobu as Paid Marketing Associate (Parental Leave Cover – 1 Year) and  take initiative and make meaningful contributions to our global performance marketing activities, You will be helping Smoobu to grow its subscribers base and will be developing your hard and soft skills as a performance marketer by working in such fascinating areas as:

  • Campaign Execution and Optimization: Take ownership/assist in the setup, monitoring, and optimisation of paid marketing campaigns across platforms such as Google Ads, Microsoft Ads, Meta Ads, Reddit Ads and other relevant channels.
  • Data Analysis: Analyze campaign performance data to provide actionable insights and recommendations for improvement.
  • Creative Input: Contribute to the creation of compelling ad copy and visual content for marketing campaigns.
You will thrive in this role if you
  • Have been able to gather first hands-on experiences with paid advertising and platforms like Google Ads, Microsoft Ads, Meta Ads etc.
  • Possess strong analytical skills and the ability to interpret data to make informed decisions. It is preferred that you have some experience working with Business Intelligence platforms such as Power BI, Superset, Tableau etc.
  • Are detail-oriented with excellent organizational and time management skills
  • Are dependable, hands-on, and take initiative without needing constant direction
  • Bring focus and clarity to your work while keeping solutions practical
  • Feel energised by a dynamic, ever-changing environment and can prioritize effectively
  • Have strong written and verbal communication skills in English. Any other European language would be a plus.
  • Have an affinity with the SaaS industry. Experience with short-term and vacation rentals is a big plus but not required.
If you check all the boxes - fantastic! But even if you meet most of the criteria and are excited to grow into the rest, we still want to hear from you!

How we will measure your success

Success at Smoobu is visible and celebrated — not just in metrics, but in the value you create for customers and colleagues. You'll know you're successful when you:

  • Take a meaningful part in achieving our performance marketing targets such as a number of trials and bottom of the funnel  targets such as a number of new subscribers, customer acquisition cost etc
  • Consistently deliver high-quality work aligned with team and company goals.
  • Share new ideas and help turn them into results.
  • Learn quickly and improve continuously.
  • Proactively contribute to a supportive and open team culture, living our core values.

And because our values shape how we work and grow together, you’ll feel at home here if they resonate with you:

  • Support each other with candid feedback, encouragement, and trust — success is a team sport
  • Stay authentic by bringing our true selves to work and valuing each person’s unique contributions
  • Be reliable, follow through on commitments, and show up for each other every day
  • Embrace experimentation, welcome change, and learn quickly from new ideas
  • Get things done by solving problems with focus, action, and a bias for simplicity
What you can expect
  • Flexibility – We work remotely for up to 50% of the year, including up to 63 working days abroad.
  • Time to Recharge – 27 vacation days, plus one extra day for each year of tenure (up to 32). Celebrate your 5th anniversary with five additional paid days off and a €500 HomeToGo booking credit.
  • Learning & Growth – Mentorship program, German classes, professional development opportunities, and clear pathways for growth based on your performance.
  • Wellbeing & Fun – Team events, a dog-friendly office, social clubs, new joiner buddy lunches, mental health support, and a Wellhub (Gympass) contribution.
  • Perks & Discounts – Enjoy corporate discounts and exclusive offers through FutureBens and Corporate Benefits.
  • Sustainability Commitment – We partner with Plan A to reduce our environmental impact through measurable climate action.
  • Diversity: Our company language is English, and our team represents over 28 nationalities.

Recruitment Process

  • 30-minute call with a recruiter
  • 45-60 minute call with your future manager
  • 45–60 minute technical assessment with a peer or stakeholder. This step may include a discussion of a take-home assignment, which you may be asked to prepare in advance.
  • 30-minute call with your future team members
  • Reference check & Offer
Please note that this is a general recruitment process and may vary depending on the role and the seniority level of the position.
About us

Smoobu (www.smoobu.com), a subsidiary of HomeToGo Group, is a fast-growing startup in the vacation rental industry. Smoobu’s SaaS solution currently empowers private hosts to manage over 100,000 properties across more than 110 countries. Smoobu runs as an independent enterprise within the HomeToGo Group, ensuring its startup spirit and growth potential remain at the forefront. Our top priority is to assist hosts in efficiently managing and growing their businesses simultaneously.

Smoobu’s success is attributed to our dynamic, ambitious, and international team, dedicated to exceeding our customers’ expectations through expert advice and action. We celebrate diversity and operate in a truly global environment, embracing the challenges and opportunities that come with it. Join us on this exciting journey to transform the vacation rental industry!

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